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See inside the copywriters mind. Have you heard of the term: “Copywriting”? Wikipedia defines it as: “Copywriting is the use of words and ideas to promote a person, business, opinion or idea. Although the word copy may be applied to any content intended for printing...
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The Unique Selling Proposition (USP) Also known as the unique selling position, the USP is often one of the most oft-misunderstood elements of a good sales letter. It‘s what separates your product or service from your competitors. Let‘s take a quick look at some...
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When you have a website, the most important factor in whether or not you are successful – whether your website is trying to sell something or simply trying to get followers and readership – is how much traffic you have. Traffic is important because it helps you to...
